免费下载书籍地址：PDF下载地址
精美图片
Harvard Business Review On Customer Relationship Management 客户关系管理书籍详细信息
- ISBN：9781578516995
- 作者：暂无作者
- 出版社：暂无出版社
- 出版时间：2001-12
- 页数：208
- 价格：146.30
- 纸张：胶版纸
- 装帧：平装
- 开本：16开
- 语言：未知
- 丛书：暂无丛书
- TAG：暂无
- 豆瓣评分：暂无豆瓣评分
内容简介：
Collection of cutting-edge articles will help organizations understand how to build customer loyalty through unique relationship-building strategies such as partnerships, branding, and superlative customer service.
书籍目录：
Co-opting Customer Competence
C.K. PRAHALAD AND VENKATRAM RAMASWAMY
Get Inside the Lives of Your Customers
PATRICIA B. SEYBOLD
The Old Pillars of New Retailing
LEONARD L. BERRY
Want to Perfect Your Company's Service? Use Behavioral Science
RICHARD B. CHASE AND SRIRAM DASU
Don't Homogenize, Synchronize
MOHANBIR SAWHNEY
Firing Up the Front Line
JON R. KATZENBACH AND JASON A. SANTAMARIA
Preventing the Premature Death of Relationship Marketing
SUSAN FOURNIER, SUSAN DOBSCHA, AND DAVID GLEN MICK
See Your Brands Through Your Customers' Eyes
CHRIS LEDERER AND SAM HILL
About the Contributors
Index
作者介绍：
暂无相关内容，正在全力查找中
出版社信息：
暂无出版社相关信息，正在全力查找中！
书籍摘录：
暂无相关书籍摘录，正在全力查找中！
在线阅读/听书/购买/PDF下载地址：
在线阅读地址：Harvard Business Review On Customer Relationship Management 客户关系管理在线阅读
在线听书地址：Harvard Business Review On Customer Relationship Management 客户关系管理在线收听
在线购买地址：Harvard Business Review On Customer Relationship Management 客户关系管理在线购买
原文赏析：
暂无原文赏析，正在全力查找中！
其它内容：
书籍介绍
Book Description
This collection of cutting-edge articles will help organizations understand how to build customer loyalty through unique relationship-building strategies, such as partnerships, branding, and superlative customer service.
About HBR
Harvard Business Review is a general management magazine published since 1922 by Harvard Business School Publishing, owned by the Harvard Business School. A monthly research-based magazine written for business practitioners, it claims a high ranking business readership and enjoys the reverence of academics, executives, and management consultants. It has been the frequent publishing home for well known scholars and management thinkers, among them Clayton M. Christensen, Peter F. Drucker, Michael E. Porter, Rosabeth Moss Kanter, Gary Hamel, C.K. Prahalad, Robert S. Kaplan, and others. Management and business concepts and terms such as "Balanced scorecard," "Core competence," "Strategic intent," "Reengineering," "Globalization," "Marketing myopia," and "Glass ceiling" were first given prominence in HBR's pages. Its worldwide English-language circulation is 240,000, and there are 11 licensed editions of the magazine, including two Chinese-language editions, a German edition, and an English-language South Asia edition. The magazine is editorially independent of Harvard Business School. It is not peer reviewed.
Book Dimension
length: (cm)20.8 width:(cm)14.2
书籍真实打分
故事情节：5分
人物塑造：9分
主题深度：7分
文字风格：4分
语言运用：8分
文笔流畅：8分
思想传递：8分
知识深度：7分
知识广度：4分
实用性：7分
章节划分：5分
结构布局：9分
新颖与独特：4分
情感共鸣：4分
引人入胜：8分
现实相关：7分
沉浸感：6分
事实准确性：5分
文化贡献：4分
网站评分
书籍多样性：7分
书籍信息完全性：5分
网站更新速度：5分
使用便利性：5分
书籍清晰度：3分
书籍格式兼容性：3分
是否包含广告：3分
加载速度：3分
安全性：3分
稳定性：6分
搜索功能：5分
下载便捷性：3分
下载点评
- 速度慢(467+)
- 方便(177+)
- 中评(395+)
- 在线转格式(261+)
- 快捷(320+)
- 引人入胜(368+)
- 服务好(182+)
- 五星好评(117+)
- 赚了(86+)
- 差评少(217+)
- 博大精深(306+)
下载评价
网友 权***波：收费就是好，还可以多种搜索，实在不行直接留言，24小时没发到你邮箱自动退款的！
网友 林***艳：很好，能找到很多平常找不到的书。
网友 权***颜：下载地址、格式选择、下载方式都还挺多的
网友 宓***莉：不仅速度快，而且内容无盗版痕迹。
网友 辛***玮：页面不错 整体风格喜欢
网友 郗***兰：网站体验不错
网友 堵***洁：好用，支持
网友 戈***玉：特别棒
网友 家***丝：好6666666
网友 石***烟：还可以吧，毕竟也是要成本的，付费应该的，更何况下载速度还挺快的